FORT LAUDERDALE, FL – SBC has announced the launch of SBC Summit Americas, a reimagined show that combines SBC Summit North America and SBC Summit Latinoamérica, creating a single platform for the entire Americas gaming community. The new event, scheduled for May 13-15, 2025 in Fort Lauderdale, FL, will bring together the North American and Latin American gaming markets under one roof.
“This marks a significant moment for all of us at SBC,” said Rasmus Sojmark, CEO and Founder of SBC. “When the size of your current venues becomes limiting and cannot meet the demands of the industry, you know it’s time for a change.”
The Broward County Convention Center was selected as the venue for the event, featuring 250,000 sq. ft. of space that enables SBC to accommodate over 8,000 attendees and 300 exhibitors and sponsors. With an emphasis on diverse representation, the event will see participation from over 3,200 operator and 1,000 affiliate representatives. Additionally, it will engage senior management from regulatory bodies, sports clubs, and suppliers in the payments, betting, and casino solutions sectors.
The exhibition and conference experience will also include three specialized summits: SBC Leaders Summit, Affiliate Leaders Summit, and Payment Expert Summit. The conference component, led by 400 regional experts, will feature dedicated stages exploring the main markets of interest. Discussions will span topics in the sports betting and casino sectors, covering both online and land-based domains. The event will provide insights into affiliation, emerging technologies and the regional startup scene.
“This also presents a prime opportunity for us to address the concerns of our exhibitors, sponsors, and delegates who struggle to commit to multiple industry events annually,” said Sojmark. “As event organizers, we try to take such feedback on board and act upon it when possible. In this case, it perfectly aligns with our own ambition, which has always been to soar higher and think bigger.”
