LAS VEGAS, NV – The University of Nevada, Las Vegas (UNLV) and Playtech have announced a multi-year collaboration focused on leveraging technology to create a more sustainable gambling environment. The collaboration will see UNLV’s International Gaming Institute (IGI) and Playtech working together on various topics of shared interest, drawing on the extensive experience of both organizations.
Initially, the key areas of focus of this collaboration will be the use of AI and machine learning to promote and support safer and more responsible gambling. Playtech has committed funding to an IGI project that explores how AI can be used to train chatbots to encourage safer gambling behaviors among sports bettors. Additionally, Playtech has supported an internship in the inaugural Gaming Manufacturing Internship Program at IGI’s Center for Gaming Innovation.
“We are thrilled to collaborate with Playtech in advancing our responsible gambling research,” said Kasra Ghaharian, PhD, Director of Research, UNLV International Gaming Institute. “Their expertise in artificial intelligence and machine learning is crucial in promoting safer gambling behaviours amongst players all around the world. Playtech’s dedication to reducing gambling related harm, aligns with our own goals of employing the most advanced methodologies to understand, predict, and prevent potential gambling harm. As responsible gambling becomes increasingly important in the U.S. and around the world, our collaboration with Playtech is more vital than ever.”
“It is a joy to work with Playtech across IGI’s many education, innovation, and research programs,” said Brett Abarbanel, Executive Director, UNLV International Gaming Institute. “Playtech is a global leader in gambling and gaming, and together we will advance a stronger, more sustainable industry.”
“We are delighted to collaborate with the prestigious UNLV International Gaming Institute (IGI),” said Jonathan Doubilet, VP of US Business Operations at Playtech. “Their expertise in the gambling and technology sector helps continue to generate powerful insights that benefit all stakeholders in advancing player protection. Supporting their cutting-edge research, to lead the way in developing innovative solutions to enhance player protection and promote safer gambling behaviors, is a priority for us.”